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Product Strategy & Design Thinking

Opinionated perspectives on building assets, not liabilities.

Strategy6 min read

Why Incumbents Are Losing to Micro-SaaS

Your platform is being dismantled. Learn why AI-native startups are picking off your best features and how the 'Velocity Gap' makes you vulnerable.

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Strategy6 min read

The High Cost of 'Random Code': Why Your UI is Burning Cash

Ad-hoc UI development isn't just messy—it's a financial liability. Learn why a strict Component Library is the highest-yield asset in your engineering portfolio.

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Strategy6 min read

The Glass Ceiling Effect: Why Growing SaaS Companies Must Abandon No-Code

No-Code works until it doesn't. Discover the 'Fidelity Gap' where performance physics and valuation multiples force a migration to code.

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Design6 min read

The Figma Facade: Why We Don't Sell Static Mockups

Figma is design fiction. Learn why static mockups create a 'Fidelity Gap' that costs millions and why we build directly in code.

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